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Old 08-21-2007, 09:23 AM   #1 (permalink)
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A little after a one year partnership between Microsoft and MTV, who teamed up to bring us Urge.com to Windows Media Player 11, the two are going their own separate ways.



MTV is to announce in a press conference today that they will be merging with RealNetworks’ Rhapsody music service and closing Urge.com.

Microsoft is going to continue to support Zune instead.

Many contribute the breakup to Microsoft’s lessening support for PlayForSure, the old-school DRM, which was the basis of Urge’s digital downloads. Microsoft is now turning its attention to improvements in Zune with new models and features expected this holiday season.

Could this mean Zune to be supported by Windows Media Player in the future?

We all shall see…
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Last edited by ACE; 08-21-2007 at 09:36 AM. Reason: conference is today, not tomorrow...






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Old 08-21-2007, 09:25 AM   #2 (permalink)
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Here's hoping to Zune on WMP!
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Old 08-21-2007, 09:27 AM   #3 (permalink)
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Alright, alright. Let's see what happens.
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Old 08-21-2007, 09:34 AM   #4 (permalink)
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Part Deux: http://www.engadget.com/2007/08/21/m...-and-rhapsody/
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Old 08-21-2007, 09:36 AM   #5 (permalink)
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Just keeps getting better huh.
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Old 08-21-2007, 10:27 AM   #6 (permalink)
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One of the Best things that could happen to the Zune is the MS allows it to be used under WMP11, there's no reason the Marketplace could'nt take Urge's spot




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Old 08-23-2007, 08:27 AM   #7 (permalink)
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You know what's crazy is, what if all those Urge Customers (like all 2 of them) have all this music, but once the service goes away, will be SOL and won't be able to sync them to their MP3 players...
Wonder if Microsoft will give them Zunes for free since they're doing away with the PlayForSure DRM...?
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Old 08-23-2007, 09:30 AM   #8 (permalink)
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You know what's crazy is, what if all those Urge Customers (like all 2 of them) have all this music, but once the service goes away, will be SOL and won't be able to sync them to their MP3 players...
Wonder if Microsoft will give them Zunes for free since they're doing away with the PlayForSure DRM...?
I doubt it, Microsoft probably has their Terms Of Service backing them up. Like "Microsoft may terminate the service anytime for any reason".
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Old 08-23-2007, 09:59 AM   #9 (permalink)
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So what does this mean for the Zune Marketplace? Will MS have to make a new marketplace from scratch now? Will they be able to keep the ZM even though MTV is going to Real? I love the idea of having the ZM built into Windows Media Player 11 because that's my default player on my computer.



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Old 09-14-2007, 11:48 AM   #10 (permalink)
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good thing i never bought a membership to urge i hope that ms will get some more content on the marketplace
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Old 09-14-2007, 09:34 PM   #11 (permalink)
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som bich,this is an outrage!
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